2022

Social media is now an integral part of people’s lives. But have you noticed that it has evolved over the last few years. Today, it’s less about simple status updates – and more about selling products and connecting with your target customers. By staying up on the latest social media trends, you can energize your marketing strategy, stand out among your competitors, and connect with your audience. So, what trends can you expect to see in 2022?

What Are Backlinks? Backlinks, or inbound links, are links that come to your website from other websites – like your competitors. Backlinks are like trust signals for Google and other search engines. A backlink tells them there is something of value on that page. So, the more people link to your website, the more authority and trust Google gives it.

Think about the last time you looked for a local business. Did you use your phone and search “[service] near me?” If so, you aren’t alone. Over the last few years, there has been a 200% increase in ‘near me’ searches. So, if a local business isn’t easily found in a search result, it won’t show up among the competition. Digital Listings Management is a service that has been on the market for a while, but most small and medium-sized businesses are just learning about its essential benefits.