• Evolve-Impact-Group-Remarketing.jpg

    January 17, 2018

    Last month, we posted about how remarketing, also known as retargeting, can be an effective online marketing strategy for your business. Remarketing is a series of banner ads that target a potential customer after they visit your company’s website.

  • Remarketing-Evolve-Impact-Group_1.jpg

    January 2, 2018

    What exactly is remarketing? Sometimes referred to as retargeting, remarketing is a series of banner ads that target you after visiting a company’s website. So, for example, if you visit macys.com looking for a new coffeemaker, you may see Macy’s ads on other websites you visit afterward.