Social Media

Increasing website traffic is a common goal amongst marketers and business owners – whether you have a physical building or an e-commerce company. Here are 12 proven methods to increase website traffic.

Franchise marketing is the process and methods franchisors and franchisees use to grow their business. This type of marketing serves two purposes – to find new franchisees and to attract new customers on a local level. At Impact Group Marketing we have identified 10 franchise marketing tips you can implement for growth and success.

Creating a well-crafted and compelling brand isn’t easy – but it will help you stand out from the competition, attract new customers, and build trust among your existing customers. So, how do you create a strong and trusted online brand?

If your business doesn’t already have a two-factor authentication solution in place, don’t wait any longer to implement this protective measure! Now that traditional passwords aren’t enough to keep away hackers, 2FA adds another layer of protection for you and your customers – and should be an essential part of your digital security strategy. Impact Group Marketing offers multiple social media management programs.

Social media is now an integral part of people’s lives. But have you noticed that it has evolved over the last few years. Today, it’s less about simple status updates – and more about selling products and connecting with your target customers. By staying up on the latest social media trends, you can energize your marketing strategy, stand out among your competitors, and connect with your audience. So, what trends can you expect to see in 2022?

Social media has become a vital 21st century marketing tool for businesses. It has helped small businesses grow quickly and allows them to connect with their customers anytime and anywhere. However, social media has also destroyed businesses who misused the platform and ruined their reputations in the process. Often businesses waste money by not spending enough time analyzing important data or spending too much time on platforms their customers don’t use.

Instagram has become one of the most popular social media platforms for businesses. However, since most business accounts compete to get more followers, fake Instagram accounts and bots have increased. In fact, a new study shows there are now 95 million bot accounts. So, how do you stop the annoying Instagram spam followers, likes, comments, tags, and messages? Keep reading!

What’s an effective way to boost brand exposure and increase your revenue? Become a social media influencer! Influencer marketing works – and it’s a powerful way to advertise, keep your audience engaged, and make a profit.